FCPAN Dissolved
The Board of Directors of the Free Community Paper Advertising Network (FCPAN) voted at their January meeting to dissolve the corporation.

The network was established as a "For Profit" corporation to allow outside sales reps for the Community Papers of Florida (CPF) to sell display ads or inserts into other member publications.

The association had some early success selling advertising through the CPF website, but in recent years most advertisers were looking for unrealistic rates.

It was difficult to sell display ads because of the different sizes of each publication. Rates for inserts into member publications were spread from $18 to $75 per thousand. This made it difficult to give advertisers one rate for a network buy.

The circulation figures for member publications will remain on the CPF website.

When advertising inquires are made, the CPF office will find out what areas the advertiser is interested in. The advertiser's contact information will be forwarded to the publishers of the appropriate publications for action.
The remaining funds in the FCPAN account, $5,800, was transferred into the CPF checking account.


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