February 2008

The Flyer is Now TheFlyer.com

Harte-Hanks Shoppers, a division of Harte-Hanks, Inc. (NYSE: HHS), has announced the re-naming of its print publication the The Flyer, the largest direct mail shopper publication in Florida with nearly three million weekly circulation in the state, to TheFlyer.com, matching the name of its nationwide local advertising Web site portal. "Online or in the mail, TheFlyer.com brings local buyers... + Read More

The President's Message: February 2008

It's Almost Conference Time!As we get closer to our annual conference in May, it's important to know that due to overwhelming response, the number of rooms and people who can attend the conference will be limited this year.The CPF office has E-mailed each publisher to ask how many persons from their organization will attend. Not everyone has responded. We still have some rooms remaining,... + Read More

Jack Glarrow Named to CPF Board of Directors

The Community Papers of Florida (CPF) Board of Directors has agreed to appoint Jack Glarrow to a vacant spot on the board.Since 1999, Glarrow has been the president and publisher of the Breeze Newspapers in Southwest Florida. From 1990 to 1992 he was the advertising director of those publications.Between 1992 and 1999, he worked in six states including 5 1/2 years as a publisher in Martinsburg,... + Read More

Are You Ready for New Business?

Is your listing up to date on the Standard Rate & Data Service (SRDS)?For over 85 years, SRDS has been connecting media sellers with buyers through quality information services covering the world of advertising and marketing opportunities. Your publication's information is listed online with SRDS, where media buyers look to make advertising decisions.The SRDS information includes listing... + Read More

In Memorium: Bob Hillier

The Community Papers of Florida (CPF) has lost a friend in Panama City.Robert "Bob" Hillier died January 21. He had been fighting the effects of a stroke for over a year, then suffered a massive heart attack. He was 67. Bob was the co-founder and co-publisher of The Advertiser in Panama City, as well as a long-time supporter of CPF and the Southeastern Advertising Publishers... + Read More

WalkAmerica Has a New Name

WalkAmerica has a new name and a new logo.March for Babies.The Community Papers of Florida (CPF) Board of Directors has once again approved a budget for display advertising.Insertion orders for advertising supporting the "March for Babies" campaign will be sent to publishers that participate in the CPF classified network in early March. The size of the ad published is up to each... + Read More

What Will You Do for Free Paper Week?

To do with your readers. . .• Run a contest for the "oldest drawer or trunk liner" in the community. The winner must bring the paper to your office to claim the prize.• Run a trivia contest about your paper or community and give away prizes to the winners.• Print a photo layout of community sites that have since changed. Let the readers guess the sites and award prizes to... + Read More

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